Challenges Loom for Hervey Bay Tourism Following Storm Devastation

March 18, 2025 - 09:54

The recent storm has left a significant impact on the tourism sector in Hervey Bay and K'gari (Fraser Island), transforming once-thriving businesses into what some are describing as "ghost towns." The tourism industry, which plays a crucial role in the local economy with an estimated worth of $900 million, is now facing a daunting Easter season.

Local operators are grappling with the aftermath of the storm's destructive deluge, which has not only damaged infrastructure but also deterred visitors from flocking to the region. Many businesses are struggling to recover, and the uncertainty looms large as they prepare for a traditionally busy holiday period.

The community is rallying together, emphasizing the importance of supporting local businesses to help them rebound from this crisis. However, the road to recovery appears long and challenging, as the effects of the storm continue to ripple through the economy. The resilience of the Hervey Bay tourism sector will be put to the test in the coming weeks as they navigate this difficult landscape.