May 16, 2025 - 09:00
The Pacific Asia Travel Association (PATA) has taken a significant step forward in promoting sustainability within the travel and tourism sector by officially partnering with the SUNx Institute. This collaboration aims to enhance sustainable tourism growth and bolster climate resilience in Türkiye, an area increasingly vulnerable to the impacts of climate change.
Through this partnership, PATA and SUNx Institute will work together to implement innovative strategies that encourage environmentally friendly practices within the tourism industry. This initiative is expected to provide valuable resources and training to local stakeholders, helping them adopt sustainable practices that not only benefit the environment but also enhance the overall visitor experience.
As global awareness of climate issues rises, the need for sustainable tourism has never been more critical. This collaboration represents a proactive approach to addressing these challenges, ensuring that Türkiye can continue to thrive as a premier travel destination while safeguarding its natural and cultural resources for future generations.
